The UK’s holidaying habits
Škoda UK’s research reveals Brits are taking holiday plans into their own hands, with 61% considering going on a road trip this year because it means they can be spontaneous and stop where they choose. Over half (52%) want to unleash their adventurous side and visit places they’ve never been before, while visiting friends and family en-route is another popular reason for taking to the road (37%).
For the journey, UK motorists (unsurprisingly) say nice weather is the most important contributing factor (68%) to a good road trip, while scenic routes (64%) and the company in the car (53%) are all important as well. Cost is a key factor in the decision to jump behind the wheel, with 33% saying driving is more affordable than going by plane, train or boat.
Distance isn’t a worry either, with more than half (55%) happy to travel more than 300 miles for a road trip, while almost one in 10 (7%) say they’d be willing to cover 1,001 miles or more – as long as there are good snacks, with 34% claiming this is essential to a good road trip. With signature Škoda storage solutions, an efficient-yet-powerful engine and comfortable sports seats, the Octavia vRS Estate makes the perfect tool for the job.