Keep up with the latest Škoda news

Building on the an already impressive collection of industry accolades the Škoda Elroq has added another major honour to its name by being crowned Best Medium Crossover at the 2026 UK Car of the Year Awards. Judges commended the Elroq for its refined driving dynamics, clever interior packaging and outstanding overall value, noting how convincingly it leads its class.

Škoda has secured another impressive raft of category wins and coveted Best Buy awards at the annual What Car? Awards. The Superb claimed back its Estate Car of the Year title after a two-year hiatus, while the Scala, Elroq and Kodiaq were all recognised for their unbeatable qualities and value for money.

Škoda Auto India has introduced the updated Kushaq in the key Indian market. Featuring segment-first technologies – including an all-new eight-speed torque-converter automatic transmission and a Rear Seat Massage function – together with additional features and standard equipment, the model follows Škoda Auto India’s principle of making European engineering more accessible on Indian roads. The updated Kushaq builds on the success of its predecessor, which sold more than 94,900 units and is exported to growth markets such as Vietnam, the Middle East, and Africa. 

Having already scooped a host of awards in 2025, the Elroq has started its 2026 collection with top honours in the annual Company Car & Van of the Year Awards.

Škoda Auto delivered 1,043,900 vehicles to customers worldwide (+12.7%), recording its strongest sales performance in the past six years. In Europe (EU 27+4), Škoda delivered 836,200 vehicles (+9.9%), for the first time becoming the third best-selling car brand in its core market. A key driver of this performance was the success of Škoda’s BEV and PHEV models: one in four Škoda models (25.7%) were delivered with a plug. Additionally, strong demand for the Elroq and Enyaq lifted Škoda to fourth place among Europe’s electric vehicle manufacturers.

Learning from data: Volkswagen Group launches Europe-wide initiative for greater road safety

• Volkswagen Group brands including Škoda aim to further optimise driver assistance systems using sensor and image data from customer vehicles and real traffic situations

• Positive contribution to overall road safety is expected

• Customer consent is a fundamental prerequisite

• Planned rollout across around 40 European countries starting January 2026

Following last year’s 130th-anniversary celebrations, Škoda Auto will mark a series of anniversaries in 2026, recognising key moments and model lines from both its early years and recent history: Škoda Motorsport turns 125, it is 35 years since the Czech carmaker joined the Volkswagen Group, and the modern-era Octavia celebrates its 30th birthday.

Škoda’s remarkable growth in the UK continued in 2025 with the Czech brand once again outperforming the new car market to set new records across both retail and True Fleet channels. The brand also recorded a record full-year market share, successfully increasing on the previous best figures set in 2024.

In spring 2022, Škoda introduced its new Modern Solid design language with the Vision 7S concept. The concept clearly signposted the brand’s future direction, shaped by sustainability, functional design and cutting-edge technology. It also provided an outlook on a future all-electric 7-seater production model. Škoda’s new flagship will celebrate its world premiere in summer 2026, and its name reflects its position at the top of the Czech car manufacturer’s portfolio: ‘Peaq’.

Škoda is set to end the year with another Car of the Year award. The Czech brand’s mid-size all-electric SUV has added to its remarkable haul of industry titles by topping The Car Expert’s list of the best cars for 2026.

Few automotive brands can draw on as much history as Škoda. Landmark cars of the past such as the original 1950s Octavia and the 1930s Superb have provided a constant source of inspiration for Škoda’s design teams developing and refining their modern counterparts. Now, Škoda is shining a modern spotlight on another milestone from its past with the reveal of a new, all-electric reinterpretation of the Škoda 100 – the brand’s first ever million selling model.

Škoda Auto has produced 100,000 units of the all-electric Elroq since its launch earlier this year. The milestone car is an Elroq vRS in Hyper Green. As the first model with Škoda’s Modern Solid design, it’s built on a flexible line alongside the Enyaq and Octavia, enabling EV and ICE production. The Elroq ranks second among Europe’s best-selling BEVs in 2025 and has earned major awards, including the Red Dot Design Award and ‘German Car of the Year 2026’, highlighting strong demand for Škoda’s electric SUVs.

Škoda Auto is advancing its internationalisation strategy by entering the fast-growing Saudi Arabian market in partnership with SAMACO Motors, which has represented other Volkswagen Group brands in the country for more than 15 years. The portfolio includes the Octavia hatchback and the Kushaq, Karoq and Kodiaq SUVs. The Superb hatchback and estate will follow soon. In 2026, Škoda will introduce the Slavia compact saloon. Retail sites will open in Jeddah, Al Khobar, and Riyadh.

Škoda is celebrating a standout performance at this year’s Auto Express Used Car Awards, driving away with two major category wins that underline the brand’s enduring appeal in the pre-owned market. Škoda once again impressed judges with models that deliver real-world value for buyers looking to maximise their budgets. These latest honours reaffirm the brand’s strength where it matters most to buyers: long-term quality and everyday dependability.

The new Škoda Enyaq, along with the Elroq and Kodiaq have added to their impressive tally of titles by driving off with a category award along with two further Highly Commended honours in the 2026 Carwow Car of the Year Awards.

Škoda has reinforced its reputation for exceptional long-term quality and value, after securing two major used-car awards in the space of just one week. The back-to-back accolades highlight the brand’s continued strength in the pre-owned market, recognising Škoda’s commitment to reliability, customer satisfaction and outstanding ownership experience. These latest honours further cement Škoda’s position as a trusted choice for buyers seeking quality and peace of mind in the used-vehicle sector.