Škoda UK retailers honoured at Retailer of the Year Awards

Škoda UK has announced the winners of its annual Retailer of the Year Awards 2024, with Vindis Škoda (Bury St Edmunds) crowned best of the best.

The Retailer of the Year Awards celebrate retailer excellence across the Škoda network. Specific award categories cover sales, fleet, electric vehicles (EVs), customer experience, Used Sales, Aftersales, and of course the overall Retailer of the Year accolade.

Fighting off firm competition from more than 125 Škoda retailers across the UK and noted for a fantastic team culture, Vindis Škoda (Bury St Edmunds), who finished ninth in 2022 and third in 2023, climbed the ranks to take top honours for 2024. In second place was Barlow Motors (Crewe), the overall winner in 2023, and in third was RRG Škoda (Rochdale), climbing a massive 35 places since 2023.

Vindis Škoda (Bury St Edmunds) not only won the top title of Retailer of the Year but also excelled in the Aftersales and Human Touch categories. The other awards were won by five separate retailers, highlighting the level of consistent excellence across the UK retailer network.

Škoda UK Retailer of the Year Awards winners

Overall Retailer of the Year

1st place – Vindis Škoda (Bury St Edmunds)

2nd place – Barlow Motors (Crewe)

3rd place – RRG Škoda (Rochdale)


New Sales Award

Winner: Barlow Motors (Stoke)

Recognising performance across sales, loyalty, and customer satisfaction


Used Sales Award

Winner: Johnsons Škoda Burntwood

Recognising retailers that demonstrate excellence in used sales, marketing and service


Electric Vehicles Award

Winner: Wings Škoda Peterborough

Recognising sales teams that are key drivers in BEV sales through excellent customer experience


Fleet Sales Award

Winner: Garland Motors Škoda (Aldershot)

Recognising retailers truly dedicated to the fleet customers in their area


Loyalty Award

Winner: Des Winks Škoda (Scarborough)

Recognising retailers that lock in loyalty and keep customers coming back time-after-time


Aftersales Award

Winner: Vindis Škoda (Bury St Edmunds)

Recognising retailers with consistently strong aftersales performance


Human Touch Award

Winner: Vindis Škoda (Bury St Edmunds)

Recognising teams that bring genuine warmth and expertise to every customer moment

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