Models struck a chord with customers and experts alike
The first Škoda model introduced to Indian customers was the first generation of the modern Octavia, assembled from imported parts in rented facilities alongside the construction of the plant in Chhatrapati Sambhajinagar. Over time, other Škoda models, such as the Fabia, Rapid, and later the Superb and Kodiaq, also attracted the attention of Indian customers.
A decisive step for Škoda in India came in 2018 when the Volkswagen Group entrusted the brand with jointly spearheading all Group activities on the market. As part of this, Škoda was tasked with developing the MQB-A0-IN platform, designed exclusively for the Indian market. The first vehicle built on this platform was the Kushaq, which entered production in Pune in 2021. Just a year later, the Slavia sedan was launched, with its development and manufacturing also carried out in Pune. The latest addition to Škoda’s portfolio for the Indian market is the Kylaq SUV, Škoda’s first model in the popular sub-4-metre segment, accounting for nearly 50% of car sales in the Indian market. The new model received 10,000 orders within just ten days of its launch and will contribute to the brands annual sales target of 100,000 cars in India by 2026.
The quality and reputation of Škoda’s vehicles in India is reflected not only in strong customer interest but also in numerous prestigious awards. For instance, the Škoda Slavia was named India’s Sedan of the Year in 2022 and won Car of the Year 2023 at the Acko Drive Awards.