Milton Keynes, 22nd April 2015 – The 2015 Auto Express Driver Power survey attracted 61,113 respondents who were asked to judge their car in a number of key areas, from ride quality to practicality. The ŠKODA Yeti stormed to the top of the Best Off-road/SUV category, making it four class wins in a row. The ŠKODA Roomster took victory in the Best MPV category, and customers voted the ŠKODA Superb the Best Family Car.
Steve Fowler, Editor-in-Chief of Auto Express said: “ŠKODA has been a consistent winner in our Driver Power surveys, and 2015 is no different. SUV buyers are a demanding lot, but the Yeti is clearly loved by owners. And despite their age, the Roomster and Superb winning their categories shows that owners don’t fall out of love with their ŠKODAs.”
Commenting on the 2015 Driver Power results, Alasdair Stewart, Brand Director for ŠKODA UK said: “This is another great result for ŠKODA. We’re delighted that our customers are so passionate about their cars. We’ve already introduced some great new products this year, in the shape of the Fabia Hatch and Estate, and with the new Superb arriving in the UK this summer we’ve got more great vehicles to delight customers.”
The award-winning Yeti and Superb are available in ŠKODA retailers now, while the all-new ŠKODA Superb goes on sale in the UK this summer, priced from £18,640 OTR.
ŠKODA UK has launched its first online showroom. Customers can access the ŠKODA Live Tour on their computer, tablet or smartphone – and gain the showroom experience at a time and place that suits them. ŠKODA Live Tour instantly connects the customer to a ŠKODA Product Host by an internet video link, who takes them into the Live Tour showroom and introduces the ŠKODA models.
ŠKODA’s new compact SUV is called the KAROQ. The name and its spelling originate from the language of the Alutiiq, an indigenous tribe who live on an island off the southern coast of Alaska. For the name of the new compact SUV, ŠKODA has drawn on the spelling of the ŠKODA KODIAQ and in doing so, has created a consistent nomenclature for the brand’s current and future SUV models. The ŠKODA KAROQ will be introduced to the public for the first time in Stockholm on 18 May and represents a further milestone in ŠKODA’s SUV campaign.
ŠKODA's appearance at the Shanghai Motor Show 2017 (19 – 28 April) is characterized by electric change: With the Vision E study, the company provides its first brand-specific outlook on the future of individual mobility. The emotionally designed five-door SUV coupé can travel up to 500 kilometres on purely electric power and meets the level 3 requirements for autonomous driving. ŠKODA is intensively pursuing the electrification of its model range, and will be offering five purely electric models in various segments by 2025.
ŠKODA DESIGN emphasises its commitment to a distinct design identity with continuous development of its design language. Harmonious proportions, clean-cut lines, bold contours and crystalline features are combined to create a design that places a focus on precision and clarity. One of the sources of inspiration for ŠKODA's designers is Czech crystal glass art, which is characterised by outstanding craftsmanship. This yields an expressive, emotionally charged design which harmoniously combines aesthetics and functionality.
© ŠKODA AUTO a.s. 2018