ŠKODA to the four! Kodiaq, Superb and Octavia share a quartet of awards as 2018 DieselCar and EcoCar Top 50 is revealed

09/05/2018
ŠKODA has once again proved itself to be the brand to beat by dominating the 2018 DieselCar and EcoCar Top 50. The Czech brand was named as class winner in no fewer than four key categories and topped more sectors than any other manufacturer in the influential annual chart.

Milton Keynes, 9 May 2018: Now in its third year, the DieselCar and EcoCar Top 50 is widely regarded as a definitive guide to the best cars on the market. The chart is compiled from data and feedback from a team of writers who have tested more than 175 cars during the past year. All have been road tested in the UK, and judged against the expectations and demands of their target market.

The KODIAQ added to its incredible list of industry titles by topping the Large SUV category - eclipsing some of the biggest names in the sector in the process. Explaining the KODIAQ’s appeal, Ian Robertson, Editor and Publisher DieselCar & EcoCar Magazine said: “Despite undercutting key rivals, the big ŠKODA offers more performance and practicality at a lower price and with smaller running costs. This five and seven-seater drives brilliantly, comes with the option of advanced four-wheel drive to keep you going and is filled to the roof rails with clever features like pop-out door protectors.”

Not to be outdone, the SUPERB grabbed two awards; Best Large Car and Best Large Estate. As with the KODIAQ, the judging panel loved the SUPERB’s value and practicality. “The pricing of this limousine-like model defies belief, with so much room in the back you might feel tempted to change your wardrobe and don a smart black suit.” said Ian Robertson. “Its size, torquey engines and smooth manual or automatic gearboxes make the SUPERB a superlative tow car, and it’s in its element on the motorway. If you aren’t an SUV enthusiast, the SUPERB is a great antidote and yet still hugely spacious.”

Completing a remarkable haul for ŠKODA, the OCTAVIA was named Best Medium Estate, marking a lock-out of the large Estate market for the brand. Substantially updated last year, the OCTAVIA wowed the judges with its strength in depth. Explaining why it took top honours Ian Robertson said: “Making up around a third of ŠKODA sales, the OCTAVIA is a critical model for the Czech brand, so it’s a good job the latest update has been such a success. The estate has a class-leading boot and the vRS performance version is powerful and grippy without attracting any unwanted attention. No wonder OCTAVIA owners are so happy.”

Thanks to the new Karoq’s 17th place finish, no fewer than five ŠKODA models featured in the Top 50 - a remarkable achievement and testament to the value for money delivered by the brand’s efficient diesel models.

These latest Diesel Car and EcoCar awards add to a vast collection of silverware already accumulated by the KODIAQ, SUPERB and OCTAVIA. The former has taken more than 10 top industry titles since its launch last March, including TopGear Magazine Family SUV of the Year, Auto Express Best Large SUV and What Car? Best Large SUV. The SUPERB, meanwhile, has racked up more than 20 titles including Best Car awards from What Car?, Auto Express, The Telegraph and The Sunday Times, while the OCTAVIA has now won eight titles in the last 12 months alone.

Further information and media assets are available from the ŠKODA UK media website - www.skodamedia.com.

Scala Interior
A design sketch provides a first glimpse of the interior of the new ŠKODA SCALA. The new compact model will be the first ŠKODA to feature the latest infotainment generation with a free-standing display positioned high up, in the driver’s immediate field of vision. The optional Virtual Cockpit has the biggest display in its class. In addition to new interior trims and premium materials the SCALA also offers a generous amount of interior space, along with the largest luggage compartment in this segment, at 467 litres.
Scala
Following on from the first silhouette images, ŠKODA reveals the name of its new model – the ŠKODA SCALA. The name derives from the Latin word ‘SCALA’ which means ‘stairs’ and is a step forward for the Czech car manufacturer in the compact hatch segment. The SCALA is the first ŠKODA production model in Europe to carry the ŠKODA name in lettering across the centre of the tailgate and replaces the ŠKODA logo.
ŠKODA dials into the future with new Virtual Cockpit option
ŠKODA is introducing a new, fully programmable digital instrument panel to its KAROQ, OCTAVIA, SUPERB and KODIAQ ranges - giving the customers the option to replace traditional analogue dials and gauges with a high-definition electronic display for the first time.
ŠKODA AUTO continues on the road to success. From January to the end of September, the car manufacturer increased its worldwide deliveries to customers by 7.8% year-on-year to a new record of 939,100 vehicles. ŠKODA AUTO also achieved sales revenue of 12.6 billion euros, an increase of 2.1% and the best result in the company’s history. The operating profit of 1.1 billion euros remained high in the first three quarters, but was negatively influenced by high financial expenditures for new models, electromobility and higher personnel costs.
ŠKODA is releasing a silhouette picture to grant the public a first look at its future model for the popular compact class. It provides a first taste of the distinctive and dynamic design of this five-door model. This hatchback model translates the emotive design language of the study ŠKODA VISION RS, which recently attracted attention at the Paris Motor Show, into a production vehicle.

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Baking fever has once again gripped the nation – and ŠKODA UK is no exception. The car manufacturer has partnered with celebrity baker and 2016 Great British Bake Off winner Candice Brown to re-imagine a delicious, small-scale replica of the iconic Fabia cake. It comes more than a decade after ŠKODA’s advert, which saw a life-size version of the Fabia car made entirely out of cake.