ŠKODA posts record UK sales in 2016

06/01/2017
​ŠKODA is celebrating a record-breaking 2016 with best ever annual new car registrations in the UK.  A total of 80,372 cars were registered – up 7.6% on 2015 (74,692), giving the brand a total UK market share of 2.98% (2.84% in 2015). Every vehicle in the brand's multi award-winning model range played its part in the success.

Octavia continued to prove its pulling power as ŠKODA’s cornerstone model recorded its best-ever UK sales; 23,068 cars were registered, up 2% on 2015. More than 20% of Octavia models were badged vRS, up 18% on 2015; proving the UK’s passion for high performance models is as prevalent as ever.

ŠKODA’s flagship Superb continues to thrill new-car buyers as sales demand for the model was up an impressive 73.2%, with 10,173 registrations securing the model’s best-ever sales in the UK.

Since its launch in the UK in 2009, Yeti has built a cult status among the UK new-car buying public, and 2016 proved to be the model’s best year yet with 13,689 registrations, up 3% on 2015.

Sales for ŠKODA’s multi-award winning Fabia continued to grow with the model finding homes with 20,522 customers in 2016, up 8.5% on 2015.

ŠKODA also sold 4,826 Rapid and 8,140 Citigo models in 2016.

The brand recorded a best-ever sales performance in True Fleet. ŠKODA out-performed UK True Fleet growth by more than double to register an 11% growth on 2015 (19,295 cars). In doing so the brand secured its best-ever True Fleet market share; 3.24% (3.07% 2015).

Commenting on the record performance, Duncan Movassaghi, Director of ŠKODA UK, said: “These figures demonstrate yet again the phenomenal momentum ŠKODA is enjoying in the UK. Interest in ŠKODA cars is at a record-high. Customers have long recognised ŠKODA as a brand that delivers great quality at outstanding value for money. Now, with strong design featured on our new models, we are attracting more new customers that ever before.”

ŠKODA Kodiaq Scout - promo
ŠKODA’s award-winning Kodiaq range is set to earn its badges with the arrival of a new Scout model. Priced from £32,330 and positioned between the SE L and Edition models, the Scout is the first new addition to the Kodiaq range since the seven-seater SUV arrived earlier this year.
Ordering for one of 2017’s most anticipated new arrivals – the all-new ŠKODA Karoq – opens today (Tuesday 3 October). Priced from £20,875, the all-new SUV sets new standards for value, comfort and equipment in what is one of the busiest and most competitive sectors of the new car market.
ŠKODA has announced prices and final specifications for its all-new Karoq model. Positioned below the large Kodiaq model in the brand’s updated SUV range, ŠKODA’s striking newcomer will cost from just £20,875 when order books open on 3 October. Generously equipped and packed with safety and comfort features, the all-new Karoq also introduces a striking look that showcases ŠKODA’s new SUV design language.
ŠKODA scrappage incentive - Thumb

ŠKODA is encouraging the uptake of latest generation, lower-emission new cars by today launching a new scrappage scheme for Euro 1 to 4 emissions standards vehicles. Under the terms of the ŠKODA programme all qualifying vehicles will be permanently taken off the road and scrapped.

ŠKODA UK has won a sparkling new contract with the domestic cleaning franchise, Molly Maid, to supply an additional 15 Fabia S 1.0 Hatch models to its UK fleet and a further 60 in the next year.
ŠKODA AUTO continues its success. In the first half of 2017, the Czech car manufacturer increased its deliveries, sales revenue and operating profit. From January to June, deliveries to customers rose by 2.8% to the new record of 585,000 vehicles. Sales revenue grew by 22.6% to 8.720 billion euros, surpassing the 8-billion-euro mark for the first time in the first half of any year. Compared to the same period last year, operating profit increased by 25.5% to 860 million euros.