ŠKODA Gears Up For The Tour of Britain

ŠKODA Gears Up For The Tour of Britain

07/09/2015
ŠKODA UK will mark its fourth successive year as the official car partner of the Tour of Britain by providing a fleet of vehicles to ensure the event’s seamless running.

Milton Keynes, 07 September 2015: The race kicks off in Wrexham on Monday, 7 September, and will finish in London six days later. Throughout that time, a fleet of 50 ŠKODAs will support the world-class riders and their teams.

As well as Octavia, Yeti and Fabia, the ŠKODA collective will include the stylish new Superb, more than a week ahead of its launch in retailers’ showrooms.

ŠKODA UK is also the exclusive sponsor of the King of the Mountain stages at Pen y Pas, Nick o Pendal and Barking Tye. At these locations, a ŠKODA team will provide free coffee and cake to spectators embracing the last of the British summer.

Andrew Cullis, Head of Marketing for ŠKODA UK, said: "ŠKODA’s ongoing partnership with the Tour of Britain is testimony to our support for cycling. The company started as a bike manufacturer 120 years ago and cycling continues to play a key part in our company today."

"We’re really excited to show off the new Superb to the country’s growing band of cycling enthusiasts. With its cavernous boot and optional internal bike rack, it’s the perfect union between two and four wheels. The gruelling course should offer the perfect chance to demonstrate the high standards to which all our vehicles are designed and engineered."

As well as its sponsorship of UK events such as the Tour of Britain, RideLondon and the Women’s Tour, ŠKODA provides backing to the sport on a global scale. This year alone, the brand has been a key funder of the Tour de France, the Giro d’Italia, Vuelta Espana and the UCI World Road Championships.

To find out more, visit www.skoda.co.uk/cycling, and to win exclusive Tour of Britain prizes, follow @ŠKODAUKCycling on Twitter.

The ŠKODA Citigo has been named the UK’s Safest Used First Car 2017 by Co-op Insurance, in partnership with UK safety organisation Thatcham Research. Created to highlight the safest and most protective used car options for first time buyers, the award is the first of its kind in the UK.

The new Kodiaq, Superb and Octavia proved an unbeatable trio as ŠKODA took home three category wins at the 2017 Auto Express New Car Awards and a special award for its Reconnection advertising campaign. The awards were made at the title’s annual ceremony in central London, where the judging panel praised ŠKODA’s winning models for their quality, practicality and value for money.

​It’s the vRS that packs the mightiest punch ever: the new Octavia vRS 245 has just touched down in the UK. Delivering 245PS and 370Nm of torque, the new sporting flagship of the range launches with an equally headline-grabbing price that starts from £27,595.

ŠKODA has produced the 500,000th third-generation FABIA in Mladá Boleslav today. At the same time, the manufacturer is celebrating another milestone: the four millionth ŠKODA FABIA since the series debuted in 1999. The jubilee vehicle is a ŠKODA FABIA COMBI with a 1.0 TSI petrol engine and an automatic DSG transmission in moon-white. With 91,400 deliveries in the first five months of 2017, the popular small car is currently ranked second on the ŠKODA bestseller list behind the OCTAVIA.
​Milton Keynes, 14 June 2017. ŠKODA has secured a hat-trick of titles at the Tow Car Awards 2017. Confirming the brand's products as some of the best all-rounders for owners who need to tow, the awards went to the Superb and the recently updated new Octavia.
​ŠKODA's deliveries increased by 2.4% to 99,000 units in May (May 2016: 96,700 vehicles), making it the best May in the company's history. The traditional Czech brand made significant gains particularly in Europe and India. ŠKODA promises further growth impetus from the current SUV campaign: The ŠKODA KODIAQ – the brand's first new SUV model – has been successfully launched on the markets; 7500 units were delivered to customers in May. The new compact ŠKODA KAROQ SUV, which was presented to the public for the first time in Stockholm in May, will follow in the fourth quarter of 2017.