ŠKODA’s integrated umbrellas have been the saviour of deluge-dodging Superb drivers for more than 15 years. Neatly incorporated into the doors, they remain one of the Superb’s most talked-about features. Indeed, the feature has proved such a hit with British drivers that ŠKODA has developed new storage systems and umbrellas for the Citigo, Fabia and Octavia ranges.
Citigo and Fabia buyers will be able to enjoy year-round protection from the elements if they opt for SE models upwards, with both models fitted with a neat under-seat storage tray and a single umbrella. Octavia buyers also get to enjoy the benefit of the new umbrella and storage system as a £25 option on SE models and above. As with the brollies fitted to the new Superb, the umbrellas have an anti-bacterial coating and sit in a ventilated tray with a water-repellent lining.
The new umbrella systems will be available on all new Citigo, Fabia and Octavia models ordered from 8 August 2016.
The news is certain to be welcomed by British motorists, who, on average experience 133 days of rainfall every year and can expect to be drenched by 885mm of rain, hail, sleet and snow during an average year (Source: Met Office).
ŠKODA’s history of offering hand-held rain protection is rivalled only by a certain British luxury car brand. Although special coach-built Superb models of the 1930s often featured built-in umbrellas, it was the first new-era Superb of 2001 that offered the feature as standard. Since then, the built-in umbrella has been an integral part of ŠKODA’s Simply Clever package for the Superb. The current model features two brollies neatly incorporated into the front door structures and is offered as standard from SE models upwards.
ŠKODA customers are the happiest car owners in Britain, according to the UK's largest independent automotive customer satisfaction survey, Driver Power. The brand secured an incredible gold rush of awards in the Driver Power 2017 New Car Survey with the Superb and Yeti proving to be the star performers, taking first and second place in the overall Car of the Year ranking. The duo also took top honours in their respective segment categories, outscoring the competition in the survey's individual vehicle attribute sections. In total, ŠKODA was awarded 10 Gold, Silver and Bronze awards.
ŠKODA UK has launched its first online showroom. Customers can access the ŠKODA Live Tour on their computer, tablet or smartphone – and gain the showroom experience at a time and place that suits them. ŠKODA Live Tour instantly connects the customer to a ŠKODA Product Host by an internet video link, who takes them into the Live Tour showroom and introduces the ŠKODA models.
ŠKODA’s new compact SUV is called the KAROQ. The name and its spelling originate from the language of the Alutiiq, an indigenous tribe who live on an island off the southern coast of Alaska. For the name of the new compact SUV, ŠKODA has drawn on the spelling of the ŠKODA KODIAQ and in doing so, has created a consistent nomenclature for the brand’s current and future SUV models. The ŠKODA KAROQ will be introduced to the public for the first time in Stockholm on 18 May and represents a further milestone in ŠKODA’s SUV campaign.
© ŠKODA AUTO a.s. 2018