On yer bike! Research reveals the North-South ride divide

On yer bike! Research reveals the North-South ride divide

12/09/2015
Cyclists in the North are on their bikes up to an hour and a half longer every week than their Southern counterparts, according to new research.

Milton Keynes, 12 September 2015: A new study from ŠKODA UK, conducted to mark the finale of the Tour of Britain, reveals the cycling habits of people from across the UK.

The results show that Scotland, birthplace of sport legend Sir Chris Hoy, is home to the most fervent cycling fanatics, with Glaswegians spending an average of 4.9 hours a week on their bikes.

This is followed closely by Manchester – where the National Cycling Centre is based – and Liverpool residents (both at 4.7 hours).

At the opposite end of the spectrum is Southampton, where locals clock up an average of just 3.3 hours of cycling each week, while residents of Plymouth (3.5 hours) and Brighton (4 hours) are not far behind.

Bike ownership per household also increases the further north you go – with Nottingham and Leeds families possessing the most, at 2.8 bikes and 2.7 respectively.

Meanwhile, Edinburgh has the highest number of cycling commuters of any city in the UK, with 33 per cent of residents biking to work. Conversely, Southampton has the fewest cycling commuters, at just seven per cent.

Andrew Cullis, Head of Marketing for ŠKODA UK, said: “As a company that began as a manufacturer of bicycles back in 1895, ŠKODA has a huge heritage in the sport of cycling. This association continues with our ongoing sponsorship of the Tour of Britain, as well as many other major global events.

“On that basis, we were interested to understand how cycling habits compare and contrast across Britain. It seems that people in the South need to don the Lycra and hit the open road more often: cyclists in the North are racing ahead."

Furthermore, it’s not just hours and miles clocked up by cyclists which puts the North ahead – the list of places Brits would most like to cycle is also dominated by the region. The Lake District tops the list, followed by the Scottish Highlands and the Yorkshire Dales.

On a broader scale, the research also revealed that:

  • Cardiff is the city with the most competitive riders, with 54 per cent of cyclists stating they compete against friends, against other cyclists, or in organised competitions
  • Yorkshire is most health-conscious region, with 78 per cent stating that improving their health encouraged them to cycle more
  • A third of thrifty Scots cycle due to the cost of transport

 

ŠKODA UK’s sponsorship of the Tour of Britain is now in its fourth successive year. To find out more, and to explore ŠKODA’s leading range of cycling accessories for motorists, visit www.skoda.co.uk/cycling.

ŠKODA’s award-winning Kodiaq range is set to earn its badges with the arrival of a new Scout model. Priced from £32,330 and positioned between the SE L and Edition models, the Scout is the first new addition to the Kodiaq range since the seven-seater SUV arrived earlier this year.
Ordering for one of 2017’s most anticipated new arrivals – the all-new ŠKODA Karoq – opens today (Tuesday 3 October). Priced from £20,875, the all-new SUV sets new standards for value, comfort and equipment in what is one of the busiest and most competitive sectors of the new car market.
ŠKODA has announced prices and final specifications for its all-new Karoq model. Positioned below the large Kodiaq model in the brand’s updated SUV range, ŠKODA’s striking newcomer will cost from just £20,875 when order books open on 3 October. Generously equipped and packed with safety and comfort features, the all-new Karoq also introduces a striking look that showcases ŠKODA’s new SUV design language.

ŠKODA is encouraging the uptake of latest generation, lower-emission new cars by today launching a new scrappage scheme for Euro 1 to 4 emissions standards vehicles. Under the terms of the ŠKODA programme all qualifying vehicles will be permanently taken off the road and scrapped.

ŠKODA UK has won a sparkling new contract with the domestic cleaning franchise, Molly Maid, to supply an additional 15 Fabia S 1.0 Hatch models to its UK fleet and a further 60 in the next year.
ŠKODA AUTO continues its success. In the first half of 2017, the Czech car manufacturer increased its deliveries, sales revenue and operating profit. From January to June, deliveries to customers rose by 2.8% to the new record of 585,000 vehicles. Sales revenue grew by 22.6% to 8.720 billion euros, surpassing the 8-billion-euro mark for the first time in the first half of any year. Compared to the same period last year, operating profit increased by 25.5% to 860 million euros.