New ŠKODA Superb loads up with Scottish Estate Car of the Year award

New ŠKODA Superb loads up with Scottish Estate Car of the Year award

30/11/2015
The ŠKODA Superb Estate has triumphed once again at the annual Scottish Car of the Year awards, driving off with the 2015 Estate Car of the Year title. The recently-launched third-generation Superb saw off tough competition to take the top honour at the annual awards ceremony in Edinburgh.

Milton Keynes, 30 November 2015: The Superb’s 2015 award comes five years after its predecessor won the same prestigious title. The judging panel, which comprises members of the Association of Scottish Motoring Writers (ASMW), highlighted the new Superb’s refinement, build quality and space and praised its exceptional practicality.

Commenting on the award, Alastair Suttie, Chairman of the ASMW, said: “The Superb has always been one of the roomiest vehicles you can buy. This third-generation version has more space than you can shake a stick at and gives executive cars from the class above a run for their money when it comes to comfort and refinement. The Superb is quite simply superb.”

Alasdair Stewart, Brand Director for ŠKODA UK, added: “We’re thrilled that the Superb’s design excellence, incredible space and comfort have been recognised by the Scottish Car of the Year jurors. This is a highly valued award that means a great deal to everyone at ŠKODA - both here in the UK and with our colleagues in the Czech Republic.”

The new Superb is carrying on where its predecessor left off, having already won the Auto Express Family Car of the Year title earlier this year. The second generation model won more than 25 industry awards during its production run.

The new Superb is available in hatchback and estate form and is priced from £18,640. Further information can be found at www.skoda.co.uk/new-superb.

ŠKODA has kicked off its major SUV campaign with the new Kodiaq. The 4.7m long SUV is a versatile all-rounder. It offers the largest boot capacity within its class and will be available with the option of a third row of seats. The Kodiaq places a new brand emphasis on infotainment, assistance systems and connectivity, and goes on sale at the beginning of 2017.
​ŠKODA has hitched up and driven off with yet another key industry award. The multi-award-winning Superb has been named Overall Winner at the Tow Car Awards 2016 by a panel of experts from The Camping and Caravanning Club, Practical Caravan, and What Car?
ŠKODA’s rich sporting and performance history reaches a historic milestone in 2016 with the 15th anniversary of the vRS brand in the UK. Since the first Octavia vRS arrived in showrooms back in 2001, ŠKODA has continually developed the vRS range; adding more power, performance and excitement to cars wearing the famous three letter badge.
ŠKODA’s new large SUV is to be called Kodiaq. The name refers to the Kodiak bear that lives on a remote island off the southern coast of Alaska. Its spelling is derived from the language of the indigenous people – the Alutiiq. ŠKODA will usher in a new SUV campaign with the introduction of the Kodiaq when it makes its public debut in the second half of 2016.
ŠKODA’s models continue to drive home their reliability, quality, cost, practicality and comfort credentials in the annual Auto Express Driver Power survey.
The foundations of an exemplary success story were laid 25 years ago. The partnership between the Volkswagen Group and the Czech carmaker began on 16 April 1991. From that point on, the traditional Czech brand evolved from being a regional market leader to an internationally successful vehicle manufacturer. In the presence of Czech Prime Minister Bohuslav Sobotka, Volkswagen CEO Matthias Müller and Jaroslav Povšík, head of trade union KOVO MB, ŠKODA CEO Bernhard Maier commemorated this outstanding milestone in the company’s 121-year history today. Around 500 guests from politics, economy and society took part in the anniversary celebrations at the Laurin & Klement Forum of the ŠKODA Museum in Mladá Boleslav.