High demand for Yeti continues as ŠKODA expands factory capacity

15/09/2016
The recent world premiere of the new Kodiaq SUV may signal the start of ŠKODA’s broader SUV campaign, but the ŠKODA Yeti – the brand’s first SUV – is enjoying a rise in popularity. Now in its seventh production year, debuting in 2009, the ŠKODA Yeti has been one of the most successful compact SUVs ever.

In total, ŠKODA has delivered more than 580,000 Yetis to customers worldwide, and due to continued high demand is expanding capacity for production. In the UK, ŠKODA has seen the Yeti’s popularity continue to rise, with nearly 60,000 registrations since its 2010 market introduction. In 2015 it had its best-ever year, with 13,306 examples being snapped up by UK customers.

“We are delighted to be able to deliver as many ŠKODA Yetis to our customers in Europe as they wish,” says Michael Oeljeklaus, ŠKODA Board Member for Production and Logistics. “By using the production capacities of another European plant within our international production network, we can respond satisfactorily to the high demand.”

The compact SUV is currently produced at four plants: In addition to Kvasiny in ŠKODA’s home country the Czech Republic, the model is manufactured at Solomonovo (Ukraine), Nizhniy Novgorod (Russia), Öskemen / Ust Kamenogorsk (Kazakhstan) and Anting (China). In order to meet the high demand for the Yeti models in Europe, ŠKODA is utilizing the additional production capacities at the Nizhniy Novgorod plant. The ŠKODA Yeti has been produced here since 2012 alongside the ŠKODA Octavia. Production in Nizhny Novgorod is carried out in partnership with the Volkswagen Group Russia and the Russian automobile manufacturer GAZ Group.

ŠKODA entered the compact-SUV segment with the Yeti in 2009. In Europe, the award-winning ŠKODA Yeti is one of the best-selling SUVs in its class and underlines the all-wheel-drive competence of the brand.

More than 580,000 ŠKODA Yetis have been sold to customers around the world to date. In 2015 alone, ŠKODA delivered around 99,500 Yeti models. Between January and August 2016, approximately 61,700 customers worldwide opted for a Yeti, with over 14 percent of those allocated to UK customers.

ŠKODA has continued to grow in the first half of the year. The long-established Czech brand recorded 585,000 deliveries to customers worldwide in the first six months – thus surpassing last year’s record result by 2.8 per cent (January to June 2016: 569,400 vehicles). 105,200 deliveries in June are also an all-time peak in sales (June 2016: 98,800 vehicles). Positive development in the core market, Europe, and a two-digit rise in deliveries in Russia contribute to the record result, as do the significant increases in deliveries for the ŠKODA FABIA and SUPERB model ranges. With 27,100 deliveries since February, the new ŠKODA KODIAQ SUV is having a successful start in markets worldwide.
ŠKODA UK has launched petrol engine variants of the highly popular Octavia and Superb SE Tech models for fleet customers. Cost, practicality and safety are key components in the make-up of the models, designed with business customers in mind.
Where would you go with £500 worth of free fuel? The seaside? The big city? The countryside? That’s the question ŠKODA buyers will be asking themselves if they take advantage of the brand’s Big Event offer that runs from 4-17 July. That’s because customers ordering a new Citigo, Fabia, Rapid, Rapid Spaceback, Octavia, Yeti or Superb during the Big Event promotion period will receive a £500 fuel voucher that will allow them to enjoy their first unforgettable miles ‘on the house’.
Following record sales performance for ŠKODA fleet over the past year, two senior appointments have been made to continue the growth of True Fleet. Matt Hattersley has been appointed as national fleet sales manager and James Watson as regional contract & leasing manager for the south.
ŠKODA is upgrading the smallest member of its model range. The ŠKODA CITIGO is being launched with three or five doors and many new design, technology and equipment features. The city car stands out in the crowd. The front, side and rear sections display precise shapes, defined edges and smooth surfaces. Instantly recognisable as an attractive, modern and practical city runabout. The ŠKODA CITIGO embodies modern technology and modern urban mobility.
The ŠKODA Citigo has been named the UK’s Safest Used First Car 2017 by Co-op Insurance, in partnership with UK safety organisation Thatcham Research. Created to highlight the safest and most protective used car options for first time buyers, the award is the first of its kind in the UK.